Build Loyalty. Unlock Revenue. Grow Smarter.
Acquire new customers, increase repeat purchases, and uncover new revenue streams powered by the customer data you already have.
Better access to data for marketers, better experiences for customers
Build a personalized loyalty program
Use data to create loyalty programs that work. Deliver the best offers and most relevant messages to every customer.
Personalize messages with product catalogs
Always recommend the next-best-action by leveraging all of your organization’s data including data science and product catalogs.
Power omni-channel campaigns
Give your customers a consistent, effective, and delightful experience across every channel by centrally managing your audience logic.
Automate experimentation with AI Decisioning
Move away from manual testing and one-off insights. Power 1-1 experimentation at a user level with AI.
Close the loop with self-serve campaign analytics
Measure, explore, and analyze your campaign performance, all on your own. Take action on your insights with AB experiments and incrementally tests.
Turn Data Into Timely Engagement
Keep your customer data in sync and ensure every interaction is personalized, seamless, and impactful.
Earn More from Ads
Smarter targeting, higher revenue. Leverage your first-party data to optimize retail media placements. Deliver the most relevant ads to the right audience at the perfect moment and watch your revenue grow.
Personalize Every Journey
Tailored experiences at scale. Use your customer data to create truly personalized interactions across your website, email, ads, and 250+ other channels. From product recommendations to media content, make every engagement meaningful and timely.
Centralize Audience Management
One platform to manage every audience. Build, sync, and activate customer segments across any marketing tool or ad platform. No code, no CSV uploads just seamless audience management that ensures your campaigns reach the right people every time.
Collect trusted and compliant data
Ensure that all incoming data is standardized and vetted before it’s ever stored, guaranteeing high-quality, compliant data from the start.
Govern how your data gets used
Centrally manage and oversee data access, usage, and compliance across your organization. Ensure compliance from the data layer at the center of all of your other tools.
Activate protected-class data securely
Empower your marketing teams with self-service data access. Safely sync data from your warehouse to approved and compliant destinations.
Unlock Your B2B Growth Potential
Use your data across marketing, sales, support, and product tools to deliver personalized experiences and accelerate growth at every stage.
Reach your prospects on ad platforms
Target key accounts, suppress existing customers, and inform advertising platforms about conversions to reach new customers at efficient cost.
Personalize marketing automation
Use your data to personalize messages to your customers in email, SMS, in-app messages, and more.
Build cross-channel journeys
Use all of your customer, product-usage, and account data to curate the perfect journeys that engage prospects and customers.
